Digital signage is a growing medium that combines traditional signage with dynamic messaging. It gets a message that matters to the right customers at an ideal time. Digital signage is very flexible, allowing you to change messaging as often as necessary. It can be large enough for an entire stadium to see, or small enough to fit in the back seat of a taxi. Entry-level digital screens and players can operate off of a flash drive, while higher end systems can broadcast streaming content from digital content networks.
Some ideal uses for digital signage include:
Digital menu boards
Digital menu boards allow you to communicate new specials and promotions as they rotate, freeing you from the waste and expense of printing disposable fliers and posters. They also can help upsell customers in line by displaying appetizing images and videos of menu items. Some counter-service restaurants are even speeding up wait times by using interactive displays to allow customers to place their own order.
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