East Shore Auto Inc., an auto dealership and repair shop in Harrisburg, Pennsylvania, needed a new brand identity to help increase awareness of their brand in their new facility.
East Shore Auto Inc. wanted FASTSIGNS® to design a new logo. Additionally, the company wanted to make sure customers could easily navigate throughout their building, and needed to identify various services locations and auto maintenance areas.
FASTSIGNS designed a modern logo for use in signs, visual graphics and marketing collateral. “We wanted to create a logo that reflected the quality products and customer service the East Shore Auto Inc. team provides to their customers,” FASTSIGNS’ Christie Gardner said.
“Since the facility was brand new, we had to tailor the graphics to the overall architectural theme of the building,” Gardner said. “East Auto Shore Inc. provides maintenance and repair services, so we wanted to make sure customers knew that.”
FASTSIGNS provided extensive interior and exterior décor solutions including frosted window graphics, dimensional letters, vehicle graphics, promotional items, pole banners, site signs, directional signs and service bay banners.
FASTSIGNS helped East Shore Auto Inc. create a customer friendly atmosphere throughout the dealership. “We are extremely thrilled about our new branding and supporting signs and graphics,” said Sean Davis, co-owner, East Shore Auto Inc. “The final solution the FASTSIGNS team provided was exactly what we had in mind.”
FASTSIGNS delivered comprehensive visual communications solutions that encompassed a new brand identity to help East Shore Auto Inc. grow their business across the Harrisburg community.
“The new East Shore Auto Inc. logo is used every day, from our business cards to employee uniforms to the invoices we give to our customers,” said Alonda Twine, co-owner, East Shore Auto Inc.
*FASTSIGNS® of Harrisburg, Pennsylvania is owned by Jessica Kelly and Steven Schreffler.