The Top 5 Uses for Magnetic Signs and Graphics

by Christina Krenek

There are a number of ways magnetic graphics can enhance visual communications in retail spaces, corporate offices and campuses. With products such as the Visual Magnetics Graphic System® , graphics can be layered using magnetic receptive technology, photo-quality films, digital fabrics and writeable surfaces. Here are five valuable ways you can use magnetic graphics in your business. 

At the point of purchase to promote products

Magnetic graphics bring high-quality imagery and designs to the point of purchase. The layering quality of magnetic receptive graphics gives retailers flexibility to use a variety of textures and designs for point of purchase displays including smooth writeable surfaces and wood grain finishes. 

Interchange various promotionaland marketing messages

The installation of magnetic receptive graphics is seamless, making it easy to add and interchange graphics and messages whenever needed. This makes the in-store experience dynamic and customer-focused. For instance, a fashion boutique can promote its “Buy one, get one free” jewelry special one day and 50 percent off jeans the next day, and then the graphics can be changed to encourage customers to follow the store’s social media accounts during non-promotional timeframes.

Display menu items at restaurants

The food services industry can greatly benefit from magnetic graphics. As menu items change—daily from breakfast to lunch or with seasonal recipes or limited-time offers—restaurants need to be able to change and update menu boards quickly and effortlessly. With a magnetic menu board, menu items can be changed as often as needed. If a new entrée is rolled out, instead of buying new menu boards, a magnetic graphic can simply be added. Read a case study about Papa Murphy’s Pizza and their remodeled menu boards from Visual Magnetics. 

Incorporate with exhibits and displays  

Magnetic graphics also allow for easy setup and disassembly of exhibits and displays for trade shows and events. With the Visual Magnetic Graphic System®, use the magnetic receptive base to display the core graphics, and add industry or audience-specific graphics and messaging before each show or event. For example, if a hospital is seeking donations to build a new wing, they could display architectural renderings and visuals of happy, cured patients on the display one day,and on another day, when attending a job fair, the magnetic graphics could easily change to highlight company culture and employee benefits.

Decorate offices, schools, retail shops, homes and more

Whether in a conference room, the reception area of a doctor’s office, a hotel lobby, a retail location or even in a home, the high quality of imagery and ability to seamlessly layer images and textures makes magnetic graphics ideal for extending messaging and branding to interior décor.

Watch the video below to see Visual Magnetics in action: