Esso Cup Spring 2013 Event Graphic Solution

The Opportunity

Hockey Canada® is the national governing body of ice hockey in Canada. They contacted FASTSIGNS® of Vancouver for signage to brand their arena in preparation for the ESSO Cup Hockey Canada tournament.

The Challenge

The venue hosts large crowds of visitors and Hockey Canada® needed to control the flow of traffic, warn attendees of restricted areas, and increase awareness about the upcoming tournament.

Hockey Canada® needed signs and visual graphics that could withstand cold temperatures in their arena and adhere to various types of surfaces like concrete walls and flooring.

The Solution

The FASTSIGNS® team visited the space the hockey arena to take measurements of the space and to test materials in the cold environment. FASTSIGNS® recommended removable interior and exterior graphics since the venue was scheduled to host another event right after this particular tournament.

"We had only a day and a half window to install all of the building graphics," LeBlanc commented. "The primary objective was to brand the arena to create excitement and make it clear this was a major sports event."

The Result

As the official sign and graphics provider for Hockey Canada's® tournament, FASTSIGNS® produced high-impact signage and visual graphics that were not only professional, but were also temporary and changeable. According to LeBlanc, all of the signs and graphics created by FASTSIGNS® withstood the cold environment and high-traffic areas. The end result was that Hockey Canada® was very happy with the project.

*FASTSIGNS® of Vancouver is owned by Franchise Partners Paul LeBlanc