What are Stickers and Decals, and How are They Different?
Stickers are usually made of paper, but both stickers and decals can be made from vinyl. They are, however, different in how they are constructed. A sticker is printed on one piece of paper or vinyl and then cut in the shape of the design. A decal is printed on vinyl pieces where the top piece is cut to the shape of the design, and adhesive is added to the bottom piece..jpg)
Stickers are less expensive than decals but are also not as durable. They are more likely to peel off and can be difficult to remove without damaging a vehicle’s paint. Decals, on the other hand, are more durable and can last for years. They are also easier to remove without damaging the finish.
How to Install Stickers and Decals on Vehicles
Make sure the surface is clean and free of dirt and grease.
Attach the sticker or decal where it will be installed.
Press the decal or sticker onto the surface evenly to avoid bubbles.
Use a squeegee to remove any bubbles and achieve good adhesion.
PRO TIP: Remove the backing slowly to avoid wrinkles if installing a decal.
Wrap vs. Decals and Stickers: Which is Superior?
There are pros and cons to each type of vehicle graphics product. It’s important to weigh the options and decide which is best for the business.
The most important factor is often budget. Wraps tend to be far more expensive than decals, so if cost is a major concern, decals are a better option.
Durability is another important factor to consider. Decals are made of vinyl and are designed to withstand the elements. However, they can be susceptible to fading over time. Wraps, on the other hand, are made of a more durable material and are less likely to fade.
Appearance is another key factor. Decals can be applied to any vehicle, regardless of its shape and size. Wraps are a bit more complex to install and must be applied to cars with smooth surfaces using a custom template.
Most companies choose to incorporate both wraps and decals to create a cohesive look for their fleet. However, some companies opt to use one or the other depending on their needs. For example, a company who frequently changes its fleet graphics may choose to use decals because they are easy to remove.
Also, decals are a good choice for companies who want to add a personal information to their vehicles. For example, many companies use decals with their employees’ names and contact information.
Benefits of Vehicle Branding
Regardless of which type of products companies choose, vehicle branding has many benefits. Vehicle branding can increase visibility for the business, making it more likely potential customers will see the company name and logo, helping to drive sales. Vehicle branding can also create a sense of professionalism and improve the business’s overall image.
At FASTSIGNS® of Sacramento/Natomas Airport Area, CA, we will help you choose the right types of products for your business. Call us today to get started.