Main Street Signage for the Holidays

by Vanessa Davidson

Holiday street sign
Image credit: Pinterest

If you haven’t seen it yet, in the coming weeks, you’ll notice the transformation. Lights will be hung, doors will be decorated and Bing Crosby’s “White Christmas” will be playing on seemingly every street corner. The holidays are coming and along with that anticipation comes the enthusiasm of a community celebration. City blocks will be dressed in holiday street signs as cities and businesses do their part to get everyone into the spirit of the season. Here are a few ways to make your main street a holiday heaven.

Holiday street signs
Image credit: decorfacil

Decorating for the holidays doesn’t have to be difficult or time-consuming. Some of the best displays succeed because of their simplicity. This window graphic applied on the storefront window is a tasteful complement to the retail store’s product advertisement. This is the simple strategy of showing, not telling. There are no words to be read on the display, just a cozy and clean celebration of the season.

Holiday street signage
Image credit: Behance

Some businesses are fortunate enough to have an artistically inclined employee to decorate their storefront. But for the rest of us amateur doodlers, the window graphic remains the most attractive and effective way to bring your business to life during the holiday season. This salon used the easy-to-apply graphics to build goodwill with customers. More impressive than the attractive graphics, the “Merry Christmas” message perfectly matches the font style of the salon’s already established brand. Take the opportunity to not only decorate, but design a display that makes sense for your business.

Note: While a good signage company will make sure your graphics are properly spelled, double-check your spelling, punctuation and grammar before going to print.

Main Street holiday signs
Image credit: The Heritage Collection

This furniture store left little doubt as to who would win the decoration contest this year. This oversized installation is a bold investment in holiday street signage. But for some businesses, the investment is well worth it. With holiday sales making up a significant portion of their annual sales, the holiday season is the perfect time to bust out the showstoppers. At the very least, this holiday signage will get people to stop, stare, snap a picture and maybe take a peek at what’s inside.

Main Street holiday signage
Image credit: Pinterest

Your holiday display is all part of the celebration but, at the end of the day, it’s also an invitation to potential customers. Use the enthusiasm of the season to drive a promotion or sale. This boutique used their holiday signs to promote their holiday theme, an inspiring message that touches on the emotion and meaning of the holiday.

We’re looking forward to all of the imaginative displays again this holiday season, as cities and businesses up the ante every year. Share pictures of the best holiday displays you’ve seen on our Facebook and Pinterest pages. And if you want to steal the show this season with your holiday street signs, call your local FASTSIGNS to explore all of the possibilities.

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