Odette School of Business

School Event Is All Business

The Challenge:

The Odette School of Business at the University of Windsor hosts an annual Georgie-Odette Leadership Symposium. They needed a sign and visual graphics provider that could advise student designers and provide creative options for the students’ visions, as well as produce and install the signs during a school break while staying on a tight event budget.

The Solution:

Window graphics were added to be visible from a major traffic route. Floor graphics and banners were used to advertise the keynote speakers’ companies. Vinyl graphics were placed on the risers of stairs in each major stairwell with details about the symposium.

Poster-sized wall graphics displaying photos and descriptions of keynote speakers were hung prominently in a large gathering area. Elevator doors were wrapped with striking graphics, including one featuring an oversized cell phone image promoting the event app.

The Result:

Students and the business school’s staff loved the results, appreciated the sponsorship and the event completely sold out.