Atlanta Tech Park
Branding a Collaborative Workspace: An Atlanta Tech Park Study
Atlanta Tech Park is a collaborative workspace with office spaces and memberships designed to facilitate productive meetings, promote collaboration and help technology businesses grow. With room for over 100 companies to have offices, and additional meeting and event spaces, Atlanta Tech Park needed signs and visual graphics that integrated with their vision.
During the build-out process, FASTSIGNS® worked with Atlanta Tech Park to understand their needs and began by designing a logo. A new monument sign was installed and serves as the first visual impression leading up to the property. To promote the available office spaces, a site sign with leasing and contact information was placed on a nearby road. Each leased interior office received frosted vinyl glass graphics featuring their company name or organization logo. Inspiring words and phrases were also placed on the windows of each conference and meeting room. Table partitions and wall graphics extend the collaborative and high-tech feel of the space.
The new signs provide ongoing exposure to the surrounding area. The signs
and visual graphics inside the building are engaging and help foster a
think tank environment for the emerging businesses that use the space.
*FASTSIGNS® of Norcross, GA is owned by Melissa & Ben Wilson.