FASTSIGNS designed, fabricated and installed a complete exterior and interior signage package, including large-format building wraps, illuminated signage, wall graphics and branded displays for Atomic Claw in Treasure Island, Florida.
The Challenge:
Atomic Claw wanted to turn a rundown, plain circular building on a major tourist corridor in Treasure Island, Florida, into a high-energy, mid-century claw machine arcade. Operating across the country without a prior on-site survey, FASTSIGNS® had to design and fabricate a highly intricate, large-scale visual package to breathe life into a unique architectural layout under a strict grand opening deadline.
The Solution:
The team engineered and manufactured the entire comprehensive signage package completely in-house before shipping it cross-country via freight. To completely reface the exterior, a bold, full-building wrap establishes an unforgettable first impression from the highway. To overcome the lack of a pre-survey as they relied on the specs from the client, the FASTSIGNS installation crew adjusted the application with heat and pressure on the fly to seamlessly adhere the large-format graphics to the heavily textured stucco surface.
A retro-themed pylon sign paired with a striped pole attracts incoming traffic, while an elegant, custom-engineered, multi-dimensional marquee sign illuminates the front entrance day and night. Inside, vibrant wall graphics and visuals immerse visitors in a playful environment, extending the brand’s identity seamlessly all the way into the restrooms. Additional signs that carried the brand in and around the space included dimensional lettering, life-size props, menu boards, parking signage and eye-catching container graphics.
The Result:
The completed signage package created a cohesive branded environment that helped attract visitors during the grand opening and established a memorable destination along a major tourist corridor. The owner expressed immense pride and shared that "every element inside and out is quite literally popping. Even 18 months later, I’m still amazed."
This project was completed by FASTSIGNS® of San Diego - Point Loma.
