242 Pub and Grill

Creating a “Wow” Factor With a New Logo and Design

The Challenge

A chain of local pubs and eateries wanted to update their branding to attract more customers.

The Solution

First, FASTSIGNS® designed a new, modern logo and branding for the restaurants that reflect their local community in Texas. The logo and branding were then translated to the four locations using a variety of signs and graphics.

On the exterior of the buildings, illuminated dimensional channel letters were installed and neon lighting was added to stand out at night. A cabinet sign was refaced with the updated logo and motto, and an interchangeable lightbox was provided to display timely messages. Door graphics display the updated branding and communicate hours of operation. Windows were wrapped with branded graphics to promote menu items, display sports teams and provide shade.

The Result

242 Pub and Grill’s new branding creates a fresh, contemporary environment for patrons to enjoy with a local flare.

FASTSIGNS of Conroe, TX is owned by Lisa and Chris Farr.