When Branding and Visibility Collide: Ensuring Visual Graphics Consistency for Auto Repair Chain
The Challenge: Ensure Brand Consistency for New & Refurbished Locations
Assured Automotive has been acquiring many new locations as well as refurbishing existing locations. Since each location is set up differently, it is important for Keith D’Silva to find a way to make sure the branding is consistent.
The Solution: Provide Comprehensive Sign & Visual Graphic Solutions for Interior and Exterior
Whenever Assured Automotive takes over the management of an existing location, FASTSIGNS® immediately surveys it in order to make recommendations on the best way to brand the building for awareness and visibility. “Our team goes to the site, takes pictures and mocks them up with the appropriate signage. When Assured Automotive management team provides budget approval, we provide the appropriate solution,” said FASTSIGNS’ Jose Azavedo.
Over the last 10 years, FASTSIGNS has helped Assured Automotive brand their locations by providing comprehensive sign and visual graphic solutions for the exteriors including dimensional letters, light boxes, location signs, pylon signs, site signs, banners, directional signs, window graphics and vehicle graphics. FASTSIGNS has also helped them brand the interior of the collision centers using dimensional letters, banner stands and graphics.
The Result: Consistent Branding for Locations across Ontario
D’Silva has been very pleased with the direction and quality FASTSIGNS provides. “Jose and FASTSIGNS have been great to work with. I know I can rely on them to provide the best solution for each location. We have been working with them for 10 years because they are honest, efficient and the best at what they do,” said D’Silva. As Assured Automotive continues to expand, they rely even more on FASTSIGNS to deliver quality solutions across Ontario.
*FASTSIGNS of S. Mississauga and Oakville, Ontario are owned by Jose Azavedo.