Accentuating a Restaurant’s Sporting Theme

by Christina Krenek

The Opportunity
The DoubleTree by Hilton™ hotel in downtown St. Paul, Minnesota changed ownership and underwent a complete refurbishment, which included opening a new sporting themed restaurant and cocktail lounge on the first story of the building called Rival House Sporting Parlour.

Rival house

The Challenge
The hotel needed to draw attention to the restaurant on the exterior of the building as well as guide guests and visitors inside of the hotel to the establishment.

Channel letters

The Solution
To make a grand impression in the heart of downtown St. Paul, FASTSIGNS® of Bloomington provided an illuminated outdoor sign with channel letters and 490 exposed light bulbs. “The hotel owners wanted to introduce the Rival House to locals in the community,” said FASTSIGNS’ Dennis Campbell. “The dramatic exposed bulb signage really draws people in and makes a statement along the streets of downtown St. Paul.”

Exterior letters

FASTSIGNS placed multiple directional signs in the skyway that connects to the hotel and the lobby to direct visitors and patrons to the restaurant. FASTSIGNS also provided dimensional letters and the Rival House logo to complement the DoubleTree’s existing dimensional logo in the entrance. Then, a dynamic digital sign was mounted on the wall to display menu items, happy hour specials, photos and videos.

Custom graphics Rival house custom vinyl letters Menu board

The team at FASTSIGNS used custom graphics on the walls and windows to decorate the space and accentuate the restaurant’s sporting theme. FASTSIGNS designed a vintage basketball sign and provided a LED sign to label the private dining and game room, the Rival Room. For the patio area, FASTSIGNS installed a frosted window graphics to mask the back of the bar from being seen outside. Panels were also installed on the top of the window with colors to reflect the interior bar tiles.

Rival room

The Result
FASTSIGNS brought the Rival House Sporting Parlour to life with interior and exterior signage and unique applications.

*FASTSIGNS of Bloomington, MN is owned by Dennis Campbell.